What if I do not need The Foundation?
Then you skip it. The Assessment tells us whether anything needs rebuilding. If your presence is already in good shape, you go straight to The Upkeep or The Growth.
What if I think I do not need it, but I do?
The Assessment shows you, in writing, what is up to standard and what is not. You decide what to do with that. We will not push work you cannot see the reason for.
Can I just get SEO, or just social media?
We would advise against it, and we will tell you why on the call. A strong presence comes from everything saying the same thing: your website, your search listings, your social feeds. Work on one in isolation and it drifts from the rest. If one area needs most of the attention, we focus there, but we keep the whole picture aligned.
How long does The Foundation take?
Usually two to three months. A small business with a sound website may need one; a larger one with more to rebuild may need more. There is a one-month minimum, and we agree the likely length with you after The Assessment.
What is the difference between The Upkeep and The Growth?
The Upkeep keeps everything current: posts, Google Business, website care. The Growth adds active marketing: we find what makes you different and run campaigns around it, month after month.
Will ads make my money back?
Nobody can promise that, and we won’t. Ads work when they put you in front of the right people at the right moment, and only then. We’ll tell you whether that’s true for your business before you spend anything, and we’ll stop them if it stops being true.
Can I stop at any time?
Yes. Everything is month to month with no contract. Give us notice before the next month starts.
Is a new website included?
No. The Foundation reworks the website you have. If you need a new one, we quote it separately and you decide.
What is GEO?
Being found when people ask ChatGPT, Google’s AI or similar tools for a recommendation, not only when they search. We set up your site and listings so these tools can read who you are and suggest you.